Candy with Company Logo is great marketing tool
Everyone loves candy right? That is why this is so fun to share with you. Candy can be a great marketing tool. Did you know that there are two types of hard candy. One is the very hard break your jaw when you try to bit into it. The other hard candy is called soft hard you can usually bite into this type without a problem and it is not sticky. There are many flavors of hard candies: peppermint, strawberry cream, orange cream or mint covered in chocolate etc.
Candy wrapped individually with your logo and website is a perfect handout at a tradeshow, a great item to place in your waiting area, or perfect for goody bags when you meet with a client for a first time or anytime. Statistics show that for every two pieces of candy given, or that the customer takes one is eaten right away but the other is kept in their pocket or purse for later. So the question is what happens to the candy with your logo on it?
I would like to share a story with you.
As a test Unisource Printing Services bought some of the candies and passed them out to some of our clients. One of our customers ate one and then kept a few more. At his next appointment he was talking with his client and they mentioned needing some printing, he remembered the candies and gave the client our candy. That client called us and we helped them with their printing needs. The customer was so happy with the service it helped our client close his business deal.
The wrapped candy is a very cost effective way to get your logo and website out to large quantities of potential customers.
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