Overage_Underage in quantity ordered in the Printing Industry

Overage_Underage in quantity ordered in the Printing Industry. Quantity ordered verses quantities shipped is the often missed subject when a printer speaks to their customer.  In the 30 years Unisource Printing and Promotions has been working in the industries we have also missed pointing this out as well.

So what is this Overage/Underage in quantity ordered come from and what does it mean?

From the perspective of the offset printer, producing a particular quantity of printed pieces is not an exact science. For one thing, a printing press is not like a light switch. It cannot be turned on and off to print exactly 50,000 copies, so the printer almost always either prints too few or too many copies.

In addition, there are many different manufacturing activities within the production process. For instance, one side of a press sheet is printed, then the other side is printed after the first dries. Once the presswork is complete, the printed press sheets are transferred to post-press for trimming, folding, collating, stitching, etc. Ink-jet addressing and other lettershop activities may follow. In the course of each production task, printed sheets are wasted. This waste is called spoilage. To eventually hand off to the client a completed press run of 50,000 copies of a publication, a printer must start with many more copies, assuming he will destroy a certain number in each step as part of the manufacturing process.

Within the printing industry, a membership organization of printers called the Printing Industry of America has developed a series of trade customs. Among these is a standard for overage_underage. This is the terminology for the copies of your publication that exceed or fall short of your requested press run.

According to these trade customs, a printer charges a customer for the actual number of copies produced, up to 10 percent more or less than the requested amount. The key here is the word “actual.” This is not an arbitrary number. The printer can only charge for what he hands off to the customer.

So next time you speak with a printer and he doesn’t mention about these overage/underage and quantity billed ask the question.  You can request exact quantity but then you can expect your price to be slightly higher since the extra printed pieces will be recycled instead of delivering to you to be used.

This information and more can be found on Printing Industry Exchange website under Overage_Underage in Printing Industry.

Unisource Printing and Promotions looks forward to service you.  586.992.0556

www.unisourceprinting.com

 

Retractable Banners have many styles

Retractable Banners have many styles.  They are an excellent marketing tool.  Companies use retractable banners to show new product at conventions or trade shows.   They can also be used at sporting events, golf outings and within office buildings and hospitals.

Retractable banners come in many styles and sizes:

Standard low cost Retractable Banner Stand is the lighter weight entry level retractable that comes with a simple case.  

Deluxe Retractable Banner Stand features all the benefits of the standard retractable banner stand plus a sleek wide base design with polished ends. This stand is a convenient and professional way to showcase your products and services. This stand has an adjustable telescopic support pole to allow for graphic size adjustment. And when not in use, banner can be retracted easily and stored in its aluminum casing. Includes a carrying case.  The Deluxe can be single or double sided print.

SD Retractable Banner Stand is very appealing and features a sleek and stealthy base. Use it to gain attention of those passing by. This stand has adjustable poles to allow for graphic size adjustment. Stand includes a traveling bag.

L Banner Stand  is a great way to display your graphic. It requires easy set-up and is light weight, making transportation a breeze. Stand includes a traveling bag.

X Banner Stand Showcase your promotional banner with the X-stand. It is durable and is the most cost effective display. Stand includes a free travel bag, making it easy to carry to trade show exhibits, lobby exhibits, and much more.

Step and Repeat Backdrop Banner Stand  Our Back Drop- Large Tube is portable and ideal for a background display for trade show booths and photo shoots. These stands have telescoping 1.625″ diameter poles that extend out, meaning they are adjustable to certain sizes. Stand also includes travel bag.

Tension Fabric Banner Stand is the latest in indoor stand-alone advertising.  The interlocking tube hardware is lightweight and built for lightning quick setups, no tools necessary! Once the hardware is in place just slip the “pillow-case” stretch fabric graphic over the frame, zip the graphic closed and set-up is complete. Graphics are full-color custom dye-sublimation. This can be printed one or two sides.

All the above banner stands can be printed in full color.  The retractable banners can be printed on vinyl  or fabric material using dye sublimation.

Ask the experts at Unisource Printing and Promotions what would work best for your company today harrison@unisourceprinting.com or Call 586-992-0556

3D – DOME LABELS

Q: I recently came across a label that had a 3D Dome len appearance. Can you explain what material this is and what types of environments it can be used in?

A: Based on your description, it sounds like you’re talking about a domed decal. The 3D effect actually comes from pouring a clear, automotive grade, polyurethane resin onto a nameplate or label and then cured to form a protective “lens” over the identification product. This process can be used on a wide variety of materials including various metals, polycarbonate, polyester, vinyl and mylar.

Benefits of domed decals include:

Protects against harsh environments including sun, heat, cold, rain, and saltwater
Chemical, detergent and moisture resistant
Resists fading and will not discolor
Scratch resistant, self-healing property
Withstands temperature ranges from -50°F to 250°F

Some of the applications our customers use domed labels on include:
Labeling whirlpools, bathrooms, kitchen appliances and hardware
Outdoor sporting equipment
Vending machines

Automotive and aftermarket industry
Computers
Point of purchase displays

We can help you with your domed label needs

Marketing Plan for 2016-logo promotions and logo apparel, uniforms, printing, brochures, business cards